COLOMBIA’S RYAN CASTRO AND SOG’S SINGLE “EL RITMO QUE NOS UNE” BECOMES A VIRAL ANTHEM IN COPA AMERICA 2024 AND DEBUTS AT #37 ON SPOTIFY’S GLOBAL CHART

Medellin hitmaker RYAN CASTRO and multi-platinum producer SOG collaborated to create a global hit that will forever unite Colombians and soccer fans around the world. “EL RITMO QUE NOS UNE” is the pulsating anthem that serves as the official song for Colombia’s National Soccer team, one that accompanied them all the way to the finals. Since its release, the track broke the record for the most-streamed song in a single day in Colombia this 2024, with over 1.3 million streams.

In addition to capturing a global audience, “El Ritmo Que Nos Une” reached #1 on Spotify Colombia, Apple Music, YouTube, Deezer, and iTunes, as well as debuted at #37 on Spotify’s Global chart, marking the highest new entry for Ryan Castro and SOG. Additionally, it has become a viral track in over 15 countries around the world, taking over the U.S, Colombia, Spain, Mexico, Canada and more, with a combined streams of over 50 million in a month of its release.

For Ryan Castro, “El Ritmo Que Nos Une” is more than just a global phenomenon. It allowed him to unite his love for music and soccer by reeling in the voices of two-star players from the team, Juan Fernando Quintero and Luis Diaz. The widespread success was driven by immense social support from celebrities, influencers, and fans worldwide, including Juanes, Karol G, Feid and Maluma, who shared content featuring the catchy song as the backdrop whenever the Colombian soccer team played.

Earlier this month, Ryan Castro announced his joint U.S tour with Blessd, composed of over 15 dates. It is set to kick off October 31st in San Jose, CA and wrap in Atlanta, GA on December 1st, hitting cities including Los Angeles, Chicago and Miami. Tickets and more info HERE.