A game-changing blend of music, fashion, and hoops, ; The first-ever NBACon in Las Vegas featuring Amazon Music.

Written by Ethan Malka “The Mango Critic”

The 3 days of the first-ever NBACon were held this past weekend, which had sports fans and hoopers alike curious as to what sort of backboard-shattering experience they would attend. And to no one’s surprise, the NBA delivered a dream-like and enjoyably immersive experience for people of all ages with a plethora of attractions.

But aside from an entire warehouse full of groundbreaking entertainment, the newly-introduced event welcomed numerous NBA players, superstars, and even legends. Each of which participated in different events such as signings, meet and greets, entertainment booths, and interview conferences.

In addition to all of this, Amazon Music joined in the fun having music enthusiasts and NBA fans alike in for a treat, as they brought renowned Mexican-American musical group, Eslabon Armado, and the legendary rapper, 2Chainz, to the stage. Eslabon Armado, known for their captivating blend of regional Mexican music and contemporary sounds, captivated the audience with their heartfelt lyrics and vibrant melodies. Meanwhile, 2Chainz, a heavyweight in the hip-hop industry, brought his signature style, infectious beats, and magnetic stage presence to the event. With these incredible live performances, this year's NBACon integrated music into its diverse mix of entertainment, creating an atmosphere of pure excitement and joy for everyone in attendance.